Cocreate Transition Coaching
Designed a warm, conversion-focused Squarespace website for certified life transition coach Tonya Record, built to attract ideal clients and drive discovery call bookings.
Type of business: Life Coach
Project Overview
Designed and developed a full Squarespace website for Tonya Record, a certified life transition and mental wellness coach. The site was built to establish her brand online, attract ideal clients, and convert visitors into booked discovery calls. Key features include a warm, conversion-focused homepage, service pages, a lead magnet opt-in, blog, and integrated contact forms. The design reflects Tonya's holistic, grounded approach through a moody, nature-inspired aesthetic paired with clear, compelling copy flow.
Services:
Market research
Branded site design in Squarespace presenting a cohesive & easy to navigate client experience
Redesign of template
SEO setup
Custom graphics to announce their launch
How I did it
Step 1
We had a discovery call where I learned all about their business and vision for the website.
Once we were sure we were a good fit we had an onboarding call going over all the details of the questionnaire I had them fill out. This is how I ensured I had a clear understanding of exactly what they were wanting.
Step 2
They uploaded their brand assets into a shared folder, and I got started on the design.
This was the fun part for both of us! I was able to create a beautiful website while they sat back and relaxed!
Step 3
Once the site was complete, we met for the reveal session where I walked them through the design.
I tweaked anything requested to ensure the site was exactly how they envisioned it.
Once everything was perfect, we launched! I sent over social media graphics so they could share with their followers!
This project was a web experience built to help Tonya show up online with confidence. Every design decision, from the moody color palette to the intentional layout, was made to reflect her coaching style and connect with clients who are ready for change.
Ready to work together?
I would love to create a customized, cohesive site for you! Your dream website is just around the corner, bringing with it increased client bookings, higher income, and greater confidence in your business strategy. I can’t wait to hear more about your business!